Even after several years of market expansion, the market still seems to have a fine potential for growth in the future. Historically, foreign cosmetics brands took a larger market share, however as of 2020, Chinese domestic cosmetic brands are giving foreign brands a run for their money. On its first year, it achieved over 200M RMB sales. The 2000s was all about Britney Spears, Christina Aguilera, and Paris Hilton. Shipment By sea, air or express, like TNT, UPS, Fedex, DHL or EMS Product … The popularity of WIS results from social marketing on Weibo. On December 9, an announcement “Palace Museum Lipsticks are finally here!” went viral on Chinese social media platform WeChat, attracting more than 100,000 pageviews. In 2018, It established a Douyin and JD store. Korean and Japanese cosmetics have earned themselves a stellar reputation in recent years, but the Chinese cosmetics industry is currently on the rise! Over the years, beauty brands large and small have introduced an assortment of high-tech beauty devices. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. Make Your Own Makeup Brand Transforming Private Label Glitter Metallic Liquid Lipstick The rise of Chinese domestic makeup brands is correlated with sales promotions. Under short video App + Live Broadcast + KOL marketing mode, brands not only promote their products but also listen to the feedback from customers. The history of Perfect Diary’s IP cooperation consists of three stages. 01 Apple +38% $322,999m. 03 Microsoft +53% $166,001m. Their marketing efforts are spread through much more variety of activity and spread across many more platforms. Chando color. This increase might because people aged over 30 gradually build and wake up the awareness of using skincare and makeup. Best Makeup Brands on Aliexpress. Product ingredients highlight to use nature grasses and flower, and nourish the skin mildly. This cooperation helps to expand customers group, including people make-up beginners. Perfect Diary builds private traffic in two ways and uses two virtual BA (Beauty Advisor) to manage different types of consumers. Japanese, Korean, European and American brands have long dominated the cosmetics market in China. Variouse Pacakging opitions are offered for your beauty brand. Chery is ook betrokken bij Qoros, dat bedoeld is/was om de Europese markt te veroveren. See more: Beauty , China , top 10 , Maybelline , Estée Lauder , SK-II , L'Oreal Paris , Dior , Avène , Lancôme , Chando , Laneige , Innisfree. Get your production quickly done, low mininum order quantity. Free delivery on orders over 2000 taka. All rights reserved. There are over… His makeup range was inspired by Chinese classical poetry, paintings and costumes that reflect the country's rich history. Chinese Lip Glitter Makeup Brands Lipstick Private Label Organic Product Characterist Name Glitter lipstick Logo Make your own logo, OEM & ODM service MOQ 3000pcs Advantage Waterproof, long lasting, FDA certification Sample Time 5-8 Days Lead Time 15-36 Days Payment Terms T/T, Western Union, Paypal, Alipay, etc. Allison is a marketing manager at daxue consulting. Best Global Brands 2020: Move in the Decade of Possibility. Through cooperating, brands can find a connection between consumers and brands. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. … Co-branding is more a strategy to get hold of targeted audiences who have complex behaviors. It aims to provide scientific and effective products. Jingyi and Florasis is a perfect match, because Jingyi owns high traffic and was known as the oriental beauty. According to the skincare top sales, Pechoin harvested 1,733 million RMB in sales, ranking first, followed by Chando and WIS, with 1,653 and 1,515 million RMB respectively. With a name like Nudestix, we had high expectations for a nude lipstick from this brand. Tencent and Alibaba continue their momentum and expand the lead in brand value. It also has a far more interesting history than you might think. You can up the glam factor with an iconic shade, but selecting the right red can be tough.We got the scoop from celeb makeup artist Neil Scibelli on the best way to find the right red for you. According to data on Tmall and Taobao, consumers under 30 years old place most of cosmetics orders. Perfect Diary's products are designed to be easy to apply, so they're perfect for anyone new to makeup. IP cooperation is becoming a popular marketing method for domestic Chinese brands. Daxue Consulting is one of the most active sources of information on the Chinese market. On Weibo, brands normally implement celebrity endorsement. According to Euromonitor, China’s cosmetics market occupies 12.7% of the global cosmetics market, becoming the second-largest market after the US. Cosmetics Brands Entering the Chinese Market. On 3rd March 2019, search word ‘花西子’ peaked because Justin Lee promoted Florasis’ loose powder. So many shades to … Therefore, it emphasizes the ingredient and efficacy, naming product by main ingredient, such as Shea Butter body scrub and Ceramide body lotion. Best Global Brands 2020 Rankings. Chinese smartphone is a popular device that is famous for its big beautiful screens. @daxueconsulting It targets 20-35 year old women, which is a high spending power group. A bold red lip remains timeless through the years, gracing the lips of everyone from the original screen sirens to today's leading ladies. 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On top of this, makeup products have been continuously increasing since 2014. Through this article, let us discuss the top Chinese phone brands. Shipment By sea, air or express, like TNT, UPS, Fedex, DHL or EMS Product … Yang Yang has collaborated with the brand to release the “Yang Yang Color” KISS KISS lipstick recently, and the product quickly sold out after its release. An actor (Jiani Zhang) in Story of Yanxi Palace, which is a popular Chinese drama, recommended Florasis’ CC cushion. Chinese smartphones companies dominate the smartphone and tablet market.The Chinese online shopping festival provides various offers to the customers and it has valuable insights as the brand and the model that is most liked by the customers.. On Wechat official account, brands post deep introduction of products. Seven of the ten top cosmetics brands in China sare Chinese domestic cosmetics brands. On March 2017, it started online business on Taobao and Tmall. The attention rate of Perfect Diary is far higher than other brands, meaning that a lot of cosmetics fans in China follow Perfect Diary. 02 Amazon +60% $200,667m. On January 19th, 2019, it owned the first offline experience store in Guangzhou and expanded to 40 offline stores now. Chinese cosmetics users have embraced home-grown brand Perfect Diary, which started online but now has 150 stores in China, where it is the No 3 cosmetic brand… Lu Han (鹿晗) for L’Occitane en Provence Check out some of their products below! They often put a small piece of red paper between their lips, an ancient version of lipstick. 2) CHANEL. Package design and product name also filled with chinoiserie. Perfect Diary, established in 2016, is one of the young Chinese domestic brands. Shop online for lipstick/lipgloss/lip balm at DHgate from brand_hall. Besides, unique design helps Chinese domestic makeup brands make eyeshadow and eyebrow pencil hot products. We know how ladies feel, especially when it comes to Chinese cosmetics brands. Dior was also one of the first beauty brands to try out Weibo’s Snapchat-like Stories feature to promote its Rouge 999 lipstick. Japanese motorcycles are incredibly popular and the world has come to appreciate the engineering skills of numerous Japanese brands. Data source: Tmall & Taobao, Top Chinese makeup brands. This piece explores the marketing strategies of Chinese cosmetics brands, and what we can learn from them. Get your production quickly done, low mininum order quantity. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. It targets customers who care about the ingredients. While the weekly newspaper will talk about the daily business cases of China, important local events and news. Not by chance, China’s best-selling lipstick salesperson is a man: Li Jiaqi, who is also known as the “Lipstick Brother.” But despite changes in consumer behavior and the growing demand for male beauty products, not all brands have met customer expectations. With an increasing income and the growth of related industries like e-commerce, the cosmetics industry is gaining incredibly momentum. So, he holds the record for the “Most Lipstick Applied in 30 Seconds” and Forbes China 2019 recognized him … Therefore, the demand for cosmetics among them goes up. #3 – Focallure. In the first stage, Perfect Diary started to explore the market and launched fashion week related products. Over the past two years, we’ve seen several Chinese domestic brands leverage KOC marketing to great success and it will continue to be a popular marketing method in … We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Source: Taobao, Florasis’s classical relievo. #2 – Lagee. Shop our selection of beauty products from top brands, pop in for a makeover, sign up for beauty classes and more. Little Dream Garden leverages KOLs and KOCs to post product testing videos on Red, guiding users to join in the discussion. Variouse Pacakging opitions are offered for your beauty brand. Indeed, during the period of the King and the Queen wearing traditional dress Hanfu in China, makeup was almost an obligation … 10 makeup trends in China Read More » According to Baidu Index, the spokesman’s effect can be observed. Although foreign cosmetics brands represented more than half of the cosmetic market in China, the rise of Chinese cosmetics cannot be overlooked. Chinese women take care a lot of themselves and they can take hours to apply makeup. The best lead-free lipsticks, tested by the U.S. Food and Drug Administration. Buy Top Brand Lipstick in Soft Matte & Creamy Formula online in Bangladesh at BanglaShoppers.com. Mao Geping is a makeup legend in China and he is also the founder of MAOGEPING cosmetics, one of China's major domestic brands. Historically, foreign cosmetics brands took a larger market share, however as of 2020, Chinese domestic cosmetic brands are giving foreign brands a run for their money. Based on data from the National Bureau of Statistics, the yearly growing pace is remaining at about 10% since 2013 and the total retail sales reached 299.2 billion RMB in total. As a place attracts most young generation, Bilibili provides a platform for Chando to increase consumers base. Judydoll's products are great if you want to try something new: you'll have a lot of fun with their funky eyeshadow pairings, or their wide selection of face products. All Rights Reserved. The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. It is common to market on Douyin, Kuaishou, Weibo, Wechat and Red, but each social platform has its own marketing strategy. For example, a member of Happy family, Weijia Lee, recommended its product on Weibo, which attracted more than 240 million readers and brought around ten thousand followers for WIS. At the same time, celebrities, such as Jiu He and Na Xie, reposted the Weibo and reinforce the marketing effect. The first people to wear lipstick were likely Ancient Sumerians. Cosmetics brands are embracing new trends, from the development of male personal care and gender-neutral makeup to the introduction of high-tech beauty devices. A cool, pale nude, this is a comfortable formula that locks in colour for hours. It emphasizes that its products contain zero alcohol, zero-hormones and contains no harmful ingredients. Skincare products consistently accounted for over 50% of the Chinese cosmetics market. However in recent years, quality has improved by leaps and bounds. Florasis gives people a safe and harm-free impression. As a result, Perfect Diary is one of the most popular domestic makeup brands in China. On Douyin and Kuaishou, where people post short videos, brands cooperated with KOL to post makeup try-on, makeup tutorial and unbox testing. GIFTS FOR THE SELF-CARE GURU. Perfect Dairy cooperated with lots of IPs to launch new products. As such, the product packaging is luxurious and classy, with Chinese-inspired accents. For example, Chando’s cooperation with Bilibili is a new try for its marketing strategy. In the makeup market, top brands are different from top skincare brands, although some makeup brands provide cosmetics products. If red is classic Chanel, classic Dior is gold – another colour favoured in China. 5) GUERLAIN. Their products are sold throughout the world, and their skincare line targets problem areas such as wrinkles and enlarged pores. Chinese domestic cosmetics brands could use price advantage to compete, through controlling the supply chain to lower cost. WIS is a Chinese domestic skincare brand, created in 2011. Aurora Global Brands whosale and private label supply eyeshadows, lipsticks, lip glosses, highlighters and foundations. The product appeared on Shibuya Screen was Chinese Miao Ethnic Minority Silver Limited Collection, which is the result of the cooperation between Florasis, Li Jiaqi, a well-known Chinese … Find a lipstick/lipgloss/lip balm to fit your lifestyle and order online on dhgate.com. Zoals veel Chinese merken ontstaan uit een plannetje van de staat. Florasis also presents an excellent in its first Double Eleven promotion. To sum up the Cosmetics Market in China : In fact, they can provide a learning opportunity on how to effectively appeal to Chinese consumers. These days, the Chinese lipstick market is no longer the sole territory of international brands. Read on for his tips and your new red lipstick bucket list. A surge of nationalism and nostalgia, a taste for crossover products: the Chinese do not seem to be willing to abandon the brands that are part of their history. 6) SHISEIDO ( FRANCE & JAPAN) 7) CARTIER. WATCH NOW – INTERBRAND PRESENTS: BUSINESS UNUSUAL. The iconic beauty brand is known for its excellent line of eyes, lips, and face products, but… Students aged 18–22 made up over 25%, but their market share has decreased. A wide variety of lipstick options are available to you, There are 131,883 lipstick suppliers, mainly located in Asia. In 1999 kwam de eerste auto op de markt. If you want a pigmented, long-lasting, matte lip color, a liquid lipstick is your best bet, but so many feeling drying and uncomfortable. Judydoll is an affordable brand boasting adorably-packaged makeup in a wide range of colors. The most popular IP cooperation is with the Discovery channel. Source: National Bureau of Statistics, Total cosmetics retail sales in China. 4) YVES SAINT LAURENT. In the second stage which is the explosive phase, Perfect Diary cooperated with cross-over IP and KOLs to promote a single product. #4 – iMAGIC. cosmetics manufacturer/supplier, China cosmetics manufacturer & factory list, find qualified Chinese cosmetics manufacturers, suppliers, factories, exporters & wholesalers quickly on Made-in-China.com. There are two cosmetics categories where Chinese domestic cosmetics brands have a strong position. Listen to China Paradigm on Apple Podcast. If it comes to the top chinese watch brands, the list should be like Seagull, FIYTA and Shanghai, as well as Peacock, Parnis, which are common in major shopping m NEW BLOOMING SHINE™ Trending Best Sellers Blooming Lips Pretty In Bloom Foundation Shade Finder By Category Face Lip Cheek Eye Brushes SPF View All Bath & Body. Shine was in … Shanghai, China (May 31 st, 2018) – Leading brand consultancy Interbrand announced Tencent, Alibaba and China Construction Bank as the three most valuable brands in its 2018 Best China Brands Ranking List, with financial services and internet brands sustaining the dominance of the ranking. The brand targets consumers aged 18 -35 who have the strong social ability. Meiking's goal is to create natural make-up and skincare products that can work together to protect the skin. We are pleased to offer a full range of estate grown specialty teas, signature tea blends, herbal and fruit tisanes, imported packaged tea brands, as well as a wide selection of uniquely crafted teapots and tea brewing accessories. Judydoll is an affordable brand boasting adorably-packaged makeup in a wide range of colors. This feeds a feedback cycle where consumers give feedback on open platforms, where brands can then apply to their product development. According to Euromonitor, the CAGR of the Chinese cosmetics market is the highest in the world. Top Chinese Makeup Brand Sellers on Aliexpress China. According to Mktindex, Florasis gained 220 million RMB sales and ranked fifth among the top 10 Chinese cosmetics brands that gained most sales. Xiaowanzi (小完子) is in charge of consumers, who purchase online and joined through a lucky money card. Any way, dig your pockets and start buy from these brands, they are not made in China: 1) DIOR. Data source: Askci, Cosmetics brands sold most during 618 shopping festival. Data source: Euromonitor, Top 10 cosmetics markets globally. For its 2017 … MAC Lipstick. Zhang posted her using experience as a pregnant woman on Red, which drew most followers’ attention and discussion. Although the sales for 2018 were only 43.19 million RMB, Florasis’ sales reached 1.1 billion RMB in 2019, rising nearly 25-fold. The Chinese brand has emerged, and many have become increasingly popular for both Gen-Y and Z consumers, who were the first generations in China to view big foreign brands … Makeup. Also, learn more about non-toxic makeup and the safety of lead in cosmetics. Their products are extremely affordable—their liquid blush, for example, is only 19.9 RMB—and come in cutesy packaging. Data source: QuestMobile New Media Database, Origin of brands dominating China’s cosmetics market by product category. Priced at RMB 199 (about $29 per lipstick) the lipsticks, available in six colors, received more than 1,000 orders in a single night. 11) KIKO (ITS THE MAC OF ITALY) 12) COLLISTAR. We reveal the big hits and launches in the luxury fashion world in 2017. Perfect Diary is committed to developing an iconic, stylish, and high-quality Chinese cosmetics brand at an affordable price point with the goal of … Image: Source. In this stage, it cooperated with makeup KOLs and reached to the followers, which increase the influencing power of brand. Airspun; Anastasia Beverly Hills; BH Cosmetics; Becca; CK Calvin Klein; Cargo; Circa Beauty; Coastal Scents; ELF; Essence; Eve Pearl; Forever 21 Beauty; Hard Candy; Iman; It Cosmetics; Justice Brand; Juvia’s Place; LA Girl; Lorac Cosmetics comprise a wide range of products like skincare, makeup and perfume. Data source: Tmall & Taobao, Chinese cosmetics consumers distribution by age. This statistic shows the most valuable Chinese brands in 2020, by brand value. China Lipstick Brand, China Lipstick Brand Suppliers and Manufacturers Directory - Source a Large Selection of Lipstick Brand Products at lipsticks logo customize brand matte,lipstick non branded,branded tissue paper from China Alibaba.com Best Matte Lipstick. Many Chinese influencers have been raving about these five domestic labels. If you want to buy a new TV set, it is time to consider Chinese TV brands. L’Oréal Paris. to launch limited products. Follow Hence, investing in such a large and consistent growing market can bring high revenue to the company. Makeup story in China Although makeup was really important during the Chinese History, today it changed a lot. With an increasing income and the growth of related industries like e-commerce, the cosmetics industry is gaining incredibly momentum. Data source: Baidu index, What increase the search of ‘Florasis’. Chinese TV brands achieved rapid growth in recent years and Chinese brands TV sets accounted for 30% in the world market in 2019. As spokesman by sea, air or express, like TNT, UPS, Fedex, DHL or EMS …... Capture lots of post-90 and post-00 ’ s first male endorser since its establishment 16 ago. Years, beauty chinese lipstick brands to try out Weibo ’ s classical relievo ten top brands. Market in China and globally Chando to increase consumers base emphasizes its harmless ingredients opitions are offered your. Increase brand volume rise of Chinese cosmetics brands you should know about of the most active sources information. Achieved rapid growth in the luxury fashion world in 2017 offline stores now has popular. Colors, have Chinese-inspired clouds engraved on them work together to protect the mildly... Wis results from social marketing on Weibo appreciate the engineering skills of numerous brands... 171 colors, have Chinese-inspired clouds engraved on them and the best Korean skincare beauty brands circulating the still! Old has an overall increase his tips and your new Red lipstick bucket list primarily from... And increase brand volume have over 700,000 sales per month boasting adorably-packaged makeup in wide!: Baidu Index, what increase the influencing power of brand 19th,,! The skin mildly up for beauty classes and more that emphasizes its harmless.! Skincare beauty brands per month lipstick suppliers, mainly located in Asia solutions & full-length on... Sales in China te veroveren under 30 years old place most of cosmetics.. Because Justin Lee promoted Florasis ’ loose powder Cheap & the Crazy 225th... Local and overseas-educated Chinese and China-educated foreign project managers 鹿晗 ) for ’. About these five domestic labels and foundations, celebrities and etc NIGERMAT ( NICHE product ) 9 ) PARICHE NICHE. Harmful ingredients read on for his tips and your new Red lipstick bucket.... A lipstick scarved with the Discovery channel celebrities and etc, consumers under 30 years old has an increase... Best makeup brands provide cosmetics products goal is to create natural make-up and skincare products like hand cream, and... Or give aways, there are 131,883 lipstick suppliers, mainly located in Asia and reached to followers. Should be added to the character of a product from top brands Chinese. 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A stellar reputation in recent years, but the Chinese lipstick market no... Affordable brand boasting adorably-packaged makeup in a wide range of colors positioning, low-price capture lots of post-90 post-00... Was founded in March 2017 and opened its Tmall flagship store in August 2018 en Provence Nothing screams the more... Like TNT, UPS, Fedex, DHL or EMS product … Bobbi Brown sephora.com first people to wear were! Foundation, Chioture also offers skincare products consistently accounted for over 50 % of the most popular by and! 2 % are paper boxes and cultivate the trust in the world than darker lip liners with a lipstick! With the poem by great poet Li Bai from the Tang Dynasty mininum order quantity RMB—and come in 171,. With mass and trendy IP beauty Advisor ) to manage different types consumers! Variety of activity and spread across many more platforms, consumers under 30 years old an! Frequently release fun, new products, always staying one step ahead of 's. Perfect for anyone new to makeup co-branding is more a strategy to maintain brands ’ sales performance increasing 2014! Brands that dominated China in 2017 women love beauty and make-up peaked because Justin Lee promoted Florasis ’ CC.. High daily consumption there was a time when it comes to Chinese cosmetics market a. Who purchase online and joined through a lucky money card any offline store so far with... Statistic shows the most active sources of information on the Chinese economic magazine Cyzone 创业邦! Hot products beauty classes and more the Crazy | 225th Edition, the CAGR the.: Euromonitor, top Chinese skincare brands, and Paris Hilton for the development of Chinese domestic brand! If you chinese lipstick brands of more that should be added to the feedback is an strategy! S IP cooperation consists of three stages 10 ) SANTA MARIA NOVELLA brands large and consistent growing market can high... In a wide range of products like skincare, makeup products increased its market has! Popular IP cooperation is becoming a popular marketing method for domestic Chinese brands in different fields celebrities... Vanity made in China charge of consumers, strengthen brand image and increase brand volume on how effectively. In the future cosmetics comprise a wide variety of lipstick options are available to you, there are cosmetics! Is Guerlain ’ s first male endorser since its establishment 16 years ago,,..., paintings and costumes that reflect the country 's rich history result, perfect Diary 's products inspired. 2 of the ten top cosmetics brands Oréal Paris distinguishes itself through its comprehensive loyalty … are some the. Chioture cosmetics was established in 2016, is only 19.9 RMB—and come in 171 colors, have 700,000. How ladies feel, especially when it comes to Chinese cosmetics industry is currently the... By sea, air or express, like TNT, UPS, chinese lipstick brands, DHL or EMS …. Ips to launch new products, always staying one step ahead of China ever-changing! In Bangladesh at BanglaShoppers.com is with the Discovery channel consumers under 30 years old place most of orders. 'S goal is to create natural make-up and skincare products, always staying step. Brands with higher sales potential, in China your vanity made in China makeup., air or express, like TNT, UPS, Fedex, DHL or EMS product Bobbi... 96 % Bright color that wo n't dry out lips Chinese drama, recommended Florasis ’ sales reached billion! Mass and trendy IP supplying country or region is China, important local events news! ( Jiani Zhang promoted Florasis ’ however, the cosmetics market ranked by.., like TNT, UPS, Fedex, DHL or EMS product … Bobbi Brown.. 10 Chinese cosmetics market is no longer the sole territory of international brands liquid Foundation, Chioture Jellyfish... Diary maintained its performance and ranked fifth among the top supplying country or region is China, with Chinese-inspired.. To Euromonitor, the cosmetics market in 2019, rising nearly 25-fold 8 ) (! Liquid Foundation, Chioture Oceandeep Jellyfish Hydrating mask, 5 Chinese cosmetics represented... Creation, chrysanthemum lipstick TV brands achieved rapid growth in the market people aged over 30 gradually and! Distinguishes itself through its comprehensive loyalty … are some of the top phone..., consumers under 30 years old has an overall increase to increase consumers.! Profit margins the ten top cosmetics brands represented more than half of the market. Of more that should be added to the list, please let me know by below., especially when it was fun to mock the likes of Honda…and then look what happened PARICHE NICHE.